Trademark in Indonesia - Trademark registration in Indonesia, logotype, patent

Total fee

from 1090 USD

Additional class

from 1090 USD

Trademark Registration in Indonesia

Indonesia is a Southeast Asian country occupying an extensive archipelago of over 17,000 islands.

Today, within the framework of contemporary international relations, Indonesia has established itself as a state with enormous potential and favorable conditions both for conducting international business and for foreign enterprises intending to enter the domestic market of this country.

Under Indonesian law, a trademark is defined as a sign expressed visually through a drawing, emblem, name, word, symbol, figure, color combination, or represented in two-dimensional or three-dimensional form, as well as by means of a sound signal or holographic image. The primary purpose of such a sign is to individualize goods or services, enabling consumers to distinguish the products of a specific producer from similar offerings of competitors.

Who Needs a Trademark (TM) in Indonesia?

Local Indonesian companies. This includes small and medium enterprises (UMKM), large corporations, and franchises. Notably, franchises are not allowed to sell licenses in the jurisdiction without a registered TM.
Foreign enterprises operating in Indonesia. Brands entering the market register a TM to avoid their mark being seized by local firms. This also applies to e-commerce and dropshipping - in such cases, a TM is a mandatory condition for safe business operations.
Startups and IT companies. Mobile applications, SaaS, fintech, and blockchain projects.
Freelancers and content creators.

Why Do You Need a Trademark (TM) in Indonesia?

The first and most important reason is legal protection against copying and counterfeiting. With exclusive rights, only the TM owner can use the brand in its designated category. This allows you to take legal action against anyone using your name or logo without permission.

Trademark registration helps protect your brand from «brand squatting». Indonesia applies the “first-to-file” principle - if you do not register your TM, competitors or fraudsters may do it instead and demand a buyout.

Other advantages of having a trademark in Indonesia:

Ability to conduct business legally. Certain types of licenses require a registered TM.
Access to marketplaces (Tokopedia, Shopee, Lazada) - without a TM, your product can be removed upon complaint.
Increased business value and investment appeal. A TM is an intangible asset that can be sold, licensed, or used as collateral for a loan. Major companies and investors verify TM status before cooperation.
Marketing advantage - it builds customer trust and enhances market promotion.

Trademark Registration Procedure in Indonesia

Trademark registration is governed by Law No. 20 of 2016 on Trademarks and Geographical Indications. International agreements also apply, including the Paris Convention and the Madrid Protocol (Indonesia joined in 2018).

Registration is carried out through the Directorate General of Intellectual Property (DGIP) under the Ministry of Law and Human Rights (Kementerian Hukum dan HAM Republik Indonesia).

Preliminary Search

Before filing, it is recommended to conduct a trademark search in the DGIP database to check whether a similar mark has already been registered.
Application Filing

A resident of the country may file directly. A foreign applicant must file through a registered Indonesian attorney.
substantive examination

Next, DGIP conducts substantive examination and proceeds to the final stage.
Publication in the Official Gazette

It is also possible to file through WIPO, since Indonesia has been part of the Madrid Protocol system since 2018.
Trademark registration

If formal requirements are met, the application is published within 10 working days after the formal examination.

Our Services for Trademark Registration in Indonesia

Law&Trust International offers a comprehensive solution:

Full brand audit - risk analysis and recommendations for adapting the name to the local market.
Application preparation - including professional translation of necessary documents into Indonesian.
Legal support - communication with DGIP throughout the entire registration process.
Infringement monitoring - a program to detect counterfeits after registration.
Renewal management - reminders and assistance with renewal 6 months before expiration.

Trademark registration in Indonesia requires a deep understanding of local legal and cultural specifics. Most initial refusals are due to non-obvious violations of local norms. We recommend entrusting the registration process to professionals with regional experience.

F.A.Q.

Which authority handles trademark registration in Indonesia?

Trademark registration in Indonesia is handled by the Directorate General of Intellectual Property (DGIP) under the Ministry of Law and Human Rights. All applications are submitted through this body, which conducts examinations and issues registration certificates.

What types of trademarks can be registered?

Indonesia allows the registration of word marks, figurative marks, combined marks (logos), sound marks, and even three-dimensional (3D) trademarks. The main requirement is distinctiveness and no infringement of third-party rights.

What is the term of trademark protection?

A trademark in Indonesia is valid for 10 years from the filing date. It may be renewed an unlimited number of times, each renewal extending protection for another 10 years.

What should I do if my trademark is used without permission?

If you discover unauthorized use of your registered trademark, you can file a lawsuit in court or request DGIP to stop the infringement. You may also have counterfeit goods seized through customs authorities.

Is prior use of a trademark required before registration?

No, prior use is not required. However, after registration, it is important to actively use the trademark in commerce, as it may be canceled for non-use within 3 years.

Can I register an international trademark through the Madrid System?

Yes, Indonesia is a member of the Madrid Agreement, so you can file through the international system by designating Indonesia among the countries. However, the final decision is still made by DGIP.

Are there special provisions for trademark protection in the digital sphere?

Yes, Indonesia actively combats cybersquatting (registration of domain names identical to well-known brands). If your trademark is registered, you can challenge unlawful domain use through the courts or alternative dispute resolution systems.

Phases of work

Free Consultation *
During the free consultation, our experts will assist you in selecting the most optimal class under the ICGS
Preliminary Check
Our lawyers will carry out an expert assessment of the emblem/logo/TM, ensuring it complies with the necessary requirements and the degree of resemblance between your trademark and already registered TM
Payment
You can agree with us on the most convenient payment method
Submission of Documents
After completing a power of attorney, our specialists collect and prepare the necessary documents (including statement of use) and submit the application for trademark registration
Registration
The registrar reviews the application and attached documents; the procedure can be done without the client necessarily being present
Obtaining a Certificate
On request, the certificate of registration can be delivered to you via courier service